How to Use Mirroring to Improve Your Executive Resume


By Anish Majumdar, Career Strategist, Certified Resume Writer and Founder of A quick thought exercise: what would you do if you had to design a car from scratch?

There’s 2 ways you can approach this:

The first is to start with a clean sheet of paper and create something entirely new. It would be the expression of a unique vision, and satisfy the needs that you felt were most important. The downside is that there’s zero guarantee that your vision is going to align with the needs of the people who will actually be buying your car.

The second is to study those who are already building successful cars and mirror their strategies. Keep in mind: I’m not advocating ripping them of. Instead, I’m suggesting that we improve upon an existing framework of success. That means that your car should probably have four wheels, it should probably have multiple doors, etc. but shouldn’t sacrifice the tweaks and innovations that make it yours.

This same approach can work wonders for an executive resume. Here are some tips:

1) Find 3-5 job descriptions that are an exact match with what you’re after. Now highlight the keywords and phrases in each position that really resonate with you. Pay close attention to running themes and patterns across these job postings- these are valuable clues that should inform your presentation.

2) Frame out your executive resume using these positions as the basis, and build out a keywords section and insert taglines based closely on what the job descriptions are calling for, as well as those that touch upon your core leadership strengths. In essence, you’re working backwards from an understanding of what employers are asking for, and then highlighting that.

3) Your summary statement should really be no longer than 4-5 lines and mirror the major strengths being requested in your ideal job description. In other words, if the descriptions are calling for a “global leader” with a strong background in enterprise transformation and state-of-the-art technology integration, then THAT is what you need to center your summary statement around (assuming you have these skills, of course). As a senior executive with a lot of skills to offer, your biggest challenge is to avoid turning your resume into a laundry list, and instead create a lean, focused statement that mirrors the requirements of your target role.

And finally, here’s a technique the pros use to take executive mirroring to the next level:

4) Say you’re an executive who wants to work for a progressive company such as Netflix, Square, or Now, when you think about it, HR and senior leadership at one of these companies is unlikely to be moved by a staid, visually bland resume landing on their desk. Instead, visit their website to get a sense of their culture and visual palette. How do executives at these companies present themselves? How do they engage with consumers on Twitter and other social media outlets? Let it really sink in, and then mirror their preferred style of communication within a compatible visual layout. This will give your presentation an “It factor” that communicates strong fit, and that’s exactly where you want to be!



What’s Your Unemployment REALLY Costing You?

On the fence about working with a Career Expert? Consider these 2 factors:

1) The average job search length is 40 weeks. If you are seeking a salary of $100K per year, that means every week you spend unemployed equates to $1923.00. Which means that if I can shorten your unemployment by even 1 week, you’ll have recouped the investment on our highest-tier search package and then some.

This principle becomes even more pronounced at higher pay levels. At a compensation level of $250K per year, you’re losing $4807 for every week of unemployment. At $1M per year, you are losing out on an astonishing $19,230 for every single week you spend out of the workforce!

Here’s the great news: surveyed clients report average 50% shorter job search times after they’ve worked with us. When benchmarked against the U.S. average, we’re talking 20 weeks of additional income in your pocket. Can you afford to lose out on that?

Here’s a quick breakdown of this principle across all pay ranges:

Salary: $100K/year, Weekly Unemployment Cost: $1923, DAILY Cost: $385

Salary: $200K/year, Weekly Unemployment Cost: $3846, DAILY Cost: $684

Salary: $400K/year, Weekly Unemployment Cost: $7692.00, DAILY Cost: $1095

Salary: $1M/year, Weekly Unemployment Cost: $19230, DAILY Cost: $2739

2) Working with an expert isn’t just about cutting job search times, but an investment in your future earning powerSurveyed clients report securing salary packages that average between $10K and $40K more than their previous role. In some cases, it’s even gone as high as $100K more. That’s the incredible power of coming across as a Top 1% professional.

Have I convinced you of why we need to work together? If so, click the “Get Started” button below to read about the search packages I offer and send me a message!


Don’t Let a Bad Resume Keep You From Landing the Perfect Job!

Did You Know?

 Recruiters spend an average of only 6 SECONDS evaluating an executive resume.

 The typical corporate job posting receives IN EXCESS of 250 resumes, with the first one usually being submitted within 5 MINUTES of the job posting going live.

That means your resume needs to immediately CUT THROUGH THE NOISE and get you noticed as a top performer. Nothing less will result in an interview.

Does this Sound like You?

✔ You know you’ve got what it takes, but can’t seem to articulate it on paper. 

✔ Your resume is outdated, filled with clichés, and ignores modern requirements such as industry keyword integration. 

✔ You’re trying to change industries, or elevate to a new level, and are unsure about how to make your experience support that.

✔ You have career gaps and other potential “red flags” within your work history that you don’t know how to handle. 


If this sounds like you, it’s time to stop doing what you’re doing and let an expert take the reins.

I’m one of the most sought after Career Strategists and Executive Resume Writers in the world. I hold a Certified Professional Resume Writer (CPRW) certification from the Professional Association of Resume Writers and Career Coaches (PARW/CC), am a leading member of Career Directors International, and a featured career expert for, Practicelink Magazine and many other publications. Full Bio

Why Use

Surveyed clients report an average 50% reduction in job search times, and usually negotiate higher salary offers. This is the power of a focused, branded executive presentation. 


#1: Stand out from the Competition.

Whether you currently have a resume or are looking to have us create one from scratch, you can rest assured that we will work closely with you to develop a powerful professional marketing tool that communicates unique value to employers and is 100% compliant with the standards of your industry. We regularly coordinate with hiring managers and executive recruiters in the U.S. and abroad to ensure our documents yield rapid results.


#2: Pass Scanning by Applicant Tracking Systems (ATS).

Identifying and implementing key phrasing strategies and industry keywords are essential to your resume passing scanning by Applicant Tracking Systems (ATS) such as Taleo and Kenexa. These types of software often serve as the initial “gatekeepers” between your resume and a hiring manager responsible for determining who gets called in for an interview. Does your current resume make the grade?


#3: Minimize Areas of Vulnerability.

We’re experts in identifying and addressing potential “red flags” in your resume. A seemingly tiny oversight or misrepresentation is all it takes to lose out on an opportunity. We will make sure that your new resume is something you feel confident about, and sets the stage for a successful job interview!


     Message from Anish Majumdar, CPRW and Founder of

     When our company opened its doors in 2009, some of my very first clients were family and close friends. I was honored that they’d entrust me with such a critical part of their job search efforts, and realized immediately the benefits of a 1-on-1 approach that’s geared towards identifying those qualities which set a person apart, and communicating them in a way that captures the attention of employers. While our business has grown significantly since those early days, with clients hailing from over 50 countries, our approach remains the same: Identify unique value. Create resumes that are impactful and authentic. And above all, treat every client with the same respect and spirit of collaboration that you’d show family.

If you have any questions now or during the resume creation process please don’t hesitate to send me an email or give me a call at 212-203-0272. I answer and return all client calls and would be happy to address any concerns you may have.

Ready to take your career to the next level?